Central Credit Union

Let us help you grow your business through the web

Since 1941, Oklahoma Central Credit Union has continued to serve its community, clients, and employees. Since its founding, OCCU has expanded to double-digit branch locations, as well as more than 34,000 members and $500,000,000 in assets.

Challenge

People look for the services of credit unions online these days, usually using Google. OCCU needed to tap into this organic search traffic by building and optimizing its digital web presence For credit unions in OCCU’s region, search-optimized website content is essential to remain relevant and competitive online.

Solution

The Google algorithm is constantly changing, so maintaining fast, structured, well-optimized sites—one that follows SEO best practices—is essential. As part of a site-wide audit, our team optimized all page metadata based on keyword research, including titles, content structure, alt image text, and so on. with backlink portfolio can contribute directly to improved domain authority and keyword rankings.

Results

Between ongoing sitewide search optimizations, as well as regular content and link-building, there has been significant growth in organic traffic to Oklahoma Central Credit Union’s web properties. Organic search traffic increased 2.35%, with new users up 2%.
And with 23 landing pages now ranking in search for the first time, as well as a massive 33% increase in mobile site visits, it’s clear that OCCU’s digital presence is trending in a very strong direction.

33% increase in mobile site visits

7% increase in organic conversions

4% improvement in organic conversion rate

From The Client

“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”

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